|  It
had become almost as routine as a cup of morning coffee: Everyday,
Shari Staiano would put together a package of materials for her
West Coast client and send it down to the mailroom to be shipped
overnight.
As an Associate Director for OMD Buying Group in New York, Shari
also had to sift through the enormous amount of paper generated
by constantly evolving media schedules, fresh post analysis and
interoffice memos. In short, the paper and the shipping bills were
piling up on both coasts.
The Client’s Challenge
It became clear that Shari and her client needed a system that could
store all of their shared documents electronically, as well as provide
24-hour remote web access in order to mitigate the effects of the
three hour time difference between the two offices. Enter ColSpace.
OMD had been using ColSpace’s web-based collaboration tools
on other accounts for some time, so the team at OMD recommended
that the broadcast advertising manager on the client side meet with
ColSpace to discuss the development of a web-based Digital Office
extranet for the media department.
Digital Office’s central document repository provides the
perfect solution for the OMD team’s needs. Team members at
both OMD and the client, as well as the client’s other agencies,
can post and access documents through one central site, as well
as share feedback on media schedules and notify each other of new
developments. In addition, Digital Office’s Versioning Tool
tracks changes to posted documents and lets team members monitor
the evolution of projects at every stage.
File Version Management
Tool
“The Versioning Tool is great,” explains Shari. “It
really crystallizes the collaboration process by documenting what
time files were posted, what changes have been made to them, exactly
when they were made, and by whom. So even if you’ve missed a
few changes, you can always go back through the versions and review
them to understand why the changes were made.”
The
ColSpace Solution... |
